I began my career as an Art Director, honing my craft on digital and traditional initiatives at McCann, Goodby and Y&R. Over the course of 15 years, I was the creative lead for integrated campaigns on clients such as McDonald’s, Microsoft, LEGO, HP, BET, ESPN, Musclepharm, NVIDIA, OneWest Bank and The ABC Network. Now as an Associate Creative Director at RPA Advertising, I run the day-to-day operations on all things social for clients such as Honda and Acura, as well as providing aid for RPA social initiatives and new business. I’ve dedicated my career to shaping effective creative social and integrated strategies, building visual languages for brands and helping develop and grow businesses into the future. Then I come home after a long days work, where I’m dedicated to a 28lb Jindo mix named Soju.
My work has been featured in publications such as AdWeek, Advertising Age, Creativity, Digiday, The Drum, CommArts, The Shorty Awards and Fast Company. I also use my experience to train the next generation of creatives by teaching a portfolio class for The Book Shop School of Ads, helping others embrace creativity in the rapidly changing landscape of art and commerce. As a first-time home owner, most of my personal social posts revolve around half-finished DIY home improvement projects my wife disapproves of.